Category Archives: Backstage

MAN s/s 11

Felipe Rojas Llanos

London Fashion Week

Backstage happenings…

* Illustration of me backstage by Vic Riches


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Happy Dance

Today I shot for German FHM Collections magazine. The editorial showcased ‘young hot London boys’ and was so much fun to shoot. Each model shot their look separately and the photographer let each guy choose the music they wanted to shoot to, which they pumped really loud around the studio. I rocked out to The Smiths ‘This Charming Man’. The photographer wanted us to dance and be happy. He kept saying to me “Do your happy dance again!” We were shooting fall/winter wear so I got pretty hot jumping around! After the shoot the photographer wanted us all to record mini videos for his blog

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Backstage Pass

Unless you’ve been living under a rock for the past few weeks you’ll know that I walked my first major Fashion Week show in sunny Milan. Take a look at what went on behind the scenes at CoSTUME NATIONAL S/S 2011. Everything from hair, makeup and runway rehearsals, to designer interviews and off duty models…

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the BLOG is BACK.

I’ve been in Milan since Sunday night but have been unable to update my blog because the hotel where I’m staying charges ridiculous amounts to use the internet. It’s called ‘The Best Hotel’. No joke. Me and my two Dutch roommates renamed it ‘The Crappiest Hotel’ – one very hot room, one squeaky ceiling fan, zero air-con, three army style beds literally so close that they touch eachother, zero fridge, zero kitchen, ZERO INTERNET. We spend the majority of our evenings wondering how on earth the hotel earned it’s two stars.

Though it may not be ‘The Best’ hotel, I am having ‘the best’ time! It’s great to be back in Milan for show season and I’m just enjoying each day as it comes and the experience. Shows or no shows, I’m loving being here again. And considering I wasn’t even going to come this season, that’s pretty good going.

So much has happened the past few days – casting madness has ensued and the heat is pleasant but doesn’t help when you’re trying to look young and fresh for clients whilst dashing around the city like a mad man.

There have been some MAJOR moments over the past few days so here are just a few of my favourites…

Model watch: Alex Dunstan, Francisco Lachowski, River Viiperi, SIMON NESSMAN!! I DIE.

Real life casting craziness at the Armani casting – boys pushing and shoving, arguments breaking out, tv cameras filming, and models ‘BAH’-ing loudly like sheep – very funny cos it’s like we are sheep being herded but thought I was going to get trampled for a second. Check it out…

And speaking of Armani, I got to walk for the fashion legend that is Mr Georgio Armani himself at the casting! It was by far the most intimidating situation I have ever been in and needless to say I was rather nervous, but what an honour to be in his presence. After it was my turn I stayed behind to take some sneaky snapshots ‘cos I may never get the opportunity to be in the same room as Mr Armani again…

Some amazing casting destinations. The huge black chandelier at Dolce & Gabbana is bananas…

More updates coming in the next few days providing I can steal some internet from the neighbouring hotels so keep checking in!


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Behind the scenes…

Snaps from backstage at shows and shoots…


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CSM Internal Show

So I walked the internal St Martins grad show the other day – it’s the one where all the graduating students show their work, and then only the best get selected to have their collection presented at the press show during graduate fashion week. It has been such a long time since I walked in a show so it was great practise for me with another show season on the horizon. As someone who is going into fashion design in September I found it so interesting to see what the students had come up with. There were some fantastic pieces, and some not so fantastic! The show ran smoothly but I experienced a few set backs…

The shoes were an absolute joke…they put my feet through hell. Each student had different shoes for their mini collection so everytime I walked I wore something different. This would have been fine if they had anything near my shoe size! I found myself squeezing my poor size 10 feet into size 7s, which made for an interesting walk down the runway! I paraded out in big heavy blue clogs, really painful desert sandals, and high top trainers which I had to push down the back and just slip them on like slippers and stagger down the runway as they were far too small for me to cram my feet into. Far from glamorous!

But by far the worst were the shoes I wore for an Arabian desert collection…or rather the lack of shoes. The young chinese designer wanted us to dip our feet in a bucket of water then have sand thrown over them before walking out. Now this would have been fine had it been the final look of the show, but following this look I had to squeeze into tight leather boots, again not in my size – I don’t recommend you try this when you have wet sandy feet. EVER. My poor ickle feeties.

One of my favourite collections was a very colourful and vibrant collection by a guy called Alex Mullins who had really let his imagination run wild. All the models were layered in bright yellow, purple and orange coats with long tassels and heavy jingly bells attached to our shoulders. The best bit were the headpieces though…one boy had a plate attached to his head, another a big cushion heart, and me: a huge paintbrush! We felt like oversized teletubbies! AMAZING.

At one point I heard one of the show organisers say to her colleague – “Alexander is very sweaty.” Well YES my dear – combine the layers upon layers of thick garments, the super quick changes between looks and the hot stuffy atmosphere of a backstage show in sunny May, and Alexander WILL be “very sweaty”!! It would be rather odd if Alexander wasn’t sweaty in said circumstances! HA.

Anyway, the good news is that I must have done something right in all my backstage sweatiness as they have confirmed me for the press show on June 1st for GFW! I’m not sure whether St Martins stage their press show at the Charings Cross site where I walked in the show a few days ago but this is the last time they will be using that building as they are set to relocate to Kings Cross later this year. Sort of sad as so many amazing talents have walked those halls – Stella McCartney, Riccardo Tisci, John Galliano, Gareth Pugh, Christopher Kane, Zac Posen, my favourite fashionisto Hamish Bowles and the late Lee Alexander McQueen just to name a few. It’s a great building with a lot of fashion history.


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7th MAN

Today I shot an editorial for 7th Man Magazine with a group of models, all boys, in a studio on Curtain Road. So much fun.

The theme was very natural and effortless and soft. The pictures looked beautiful and I look forward to posting the final images when the magazine comes out. It was my first big editorial shoot for a magazine which I LOVE so I’m beyond excited. I shot about 5 different looks – 3 singles (me on my own) and a couple of group shots. In the group shots the photographer is trying to catch the perfect moment, and when there are 5 models to direct it can take some time. I took a few snapshots of my own whilst waiting around backstage which I thought would be perfect for the blog…

^^ The studio + photographer, stylists and assistants.

^^ One of my looks.

^^ Callum Turner (a fellow NEXT boy) catching up on some shut-eye between looks.

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